A little about Anthony
I'm an Arizona-born writer living in Washington, working on multiple novels, short stories, and articles in my personal life.
Professionally, I help businesses build a content strategy tailored to their audience. That's pretty much sums it up! :)
Contact
So, let's start with, "Why content?"
Money and job security weren’t the only reasons I chose to write for a living—kidding, but hear me out! A visit to the Peace Museum in Japan reminded me why I do what I do. Walking through those quiet rooms, surrounded by imagery and words that carried the weight of history, I was struck by the raw, emotional power of storytelling. The way carefully chosen language and visuals came together to move people—that’s the kind of work I want to create. That experience deepened my passion for content that resonates.
Over the past nine years, I’ve explored nearly every corner of marketing—from SEO to scripting videos and designing social campaigns. But at the core, it’s always been about helping businesses connect with their audience in a way that feels human. Whether I’m writing for fintech or fashion, I’m chasing that same emotional clarity I felt in that museum.
What am I doing now?
I'm running a small content boutique, managing multiple freelance and contract clients, including projects with notable companies like Tinder, Meta, Stripe, and more. My experience has taught me that the tide is always changing, and arming yourself with more skills is the best way to move with the waves.
Over the years, I've let my passion for content creation grow by adding more tools to my belt, from UI/UX design in Figma to creating converting landing pages in CMS platforms and even setting up engaging email drip campaigns and automation. Even now, my love for learning is taking into the dev space so I can utilize code to create even more types of content - nothing can stop me (insert maniacal laughter here)!
In my current role, I enjoy collaborating with sales reps, RevOps, and thought leaders to create comprehensive strategies, designs, and copy with strong user-focused intent.
Philosophy on Writing
Good content requires self-education on the "unfamiliar." It's a scary place but one must enter to grow their skills, so content marketing has been perfect.
Many copywriters and content creators are looking to gain your business. The most important thing to know about potential freelancers or in-house content marketers is their approach to learning. Anyone, well almost anyone, can meet a deadline, but not all of them will take the time to learn the ins and outs of your industry, audience, and product before providing you with content soup.
If you commit solely to producing content faster without consideration for quality, you'll eventually lose your core audience chasing vanity traffic. AI has made it easier to produce quality content faster, but even easier for marketers and business leaders to pump out trash, too.
Knowing when and where to use AI in your workflow makes the difference these days. Ultimately, quality content that speaks to your audience should come first. After that, you can enhance your work with SEO tactics to help that quality content be seen, leveraging niche communities and social media to further syndicate it; wherever your audience lives, you should go. That's all it takes.
Eventually, search engines will be able to find content based on purpose and value, so the best way to future-proof your copy is to start with GOOD CONTENT.
Fun Fact: Not related to content, but I love taking long hikes with my rescue greyhound, Jojo, when I'm not working!
A little about Anthony
I'm an Arizona-born writer living in Washington, working on multiple novels, short stories, and articles in my personal life.
Professionally, I help businesses build a content strategy tailored to their audience. That's pretty much sums it up! :)
Contact
So, let's start with, "Why content?"
Money and job security weren’t the only reasons I chose to write for a living—kidding, but hear me out! A visit to the Peace Museum in Japan reminded me why I do what I do. Walking through those quiet rooms, surrounded by imagery and words that carried the weight of history, I was struck by the raw, emotional power of storytelling. The way carefully chosen language and visuals came together to move people—that’s the kind of work I want to create. That experience deepened my passion for content that resonates.
Over the past nine years, I’ve explored nearly every corner of marketing—from SEO to scripting videos and designing social campaigns. But at the core, it’s always been about helping businesses connect with their audience in a way that feels human. Whether I’m writing for fintech or fashion, I’m chasing that same emotional clarity I felt in that museum.
What am I doing now?
I'm running a small content boutique, managing multiple freelance and contract clients, including projects with notable companies like Tinder, Meta, Stripe, and more. My experience has taught me that the tide is always changing, and arming yourself with more skills is the best way to move with the waves.
Over the years, I've let my passion for content creation grow by adding more tools to my belt, from UI/UX design in Figma to creating converting landing pages in CMS platforms and even setting up engaging email drip campaigns and automation. Even now, my love for learning is taking into the dev space so I can utilize code to create even more types of content - nothing can stop me (insert maniacal laughter here)!
In my current role, I enjoy collaborating with sales reps, RevOps, and thought leaders to create comprehensive strategies, designs, and copy with strong user-focused intent.
Philosophy on Writing
Good content requires self-education on the "unfamiliar." It's a scary place but one must enter to grow their skills, so content marketing has been perfect.
Many copywriters and content creators are looking to gain your business. The most important thing to know about potential freelancers or in-house content marketers is their approach to learning. Anyone, well almost anyone, can meet a deadline, but not all of them will take the time to learn the ins and outs of your industry, audience, and product before providing you with content soup.
If you commit solely to producing content faster without consideration for quality, you'll eventually lose your core audience chasing vanity traffic. AI has made it easier to produce quality content faster, but even easier for marketers and business leaders to pump out trash, too.
Knowing when and where to use AI in your workflow makes the difference these days. Ultimately, quality content that speaks to your audience should come first. After that, you can enhance your work with SEO tactics to help that quality content be seen, leveraging niche communities and social media to further syndicate it; wherever your audience lives, you should go. That's all it takes.
Eventually, search engines will be able to find content based on purpose and value, so the best way to future-proof your copy is to start with GOOD CONTENT.
Fun Fact: Not related to content, but I love taking long hikes with my rescue greyhound, Jojo, when I'm not working!
A little about Anthony
I'm an Arizona-born writer living in Washington, working on multiple novels, short stories, and articles in my personal life.
Professionally, I help businesses build a content strategy tailored to their audience. That's pretty much sums it up! :)
Contact
So, let's start with, "Why content?"
Money and job security weren’t the only reasons I chose to write for a living—kidding, but hear me out! A visit to the Peace Museum in Japan reminded me why I do what I do. Walking through those quiet rooms, surrounded by imagery and words that carried the weight of history, I was struck by the raw, emotional power of storytelling. The way carefully chosen language and visuals came together to move people—that’s the kind of work I want to create. That experience deepened my passion for content that resonates.
Over the past nine years, I’ve explored nearly every corner of marketing—from SEO to scripting videos and designing social campaigns. But at the core, it’s always been about helping businesses connect with their audience in a way that feels human. Whether I’m writing for fintech or fashion, I’m chasing that same emotional clarity I felt in that museum.
What am I doing now?
I'm running a small content boutique, managing multiple freelance and contract clients, including projects with notable companies like Tinder, Meta, Stripe, and more. My experience has taught me that the tide is always changing, and arming yourself with more skills is the best way to move with the waves.
Over the years, I've let my passion for content creation grow by adding more tools to my belt, from UI/UX design in Figma to creating converting landing pages in CMS platforms and even setting up engaging email drip campaigns and automation. Even now, my love for learning is taking into the dev space so I can utilize code to create even more types of content - nothing can stop me (insert maniacal laughter here)!
In my current role, I enjoy collaborating with sales reps, RevOps, and thought leaders to create comprehensive strategies, designs, and copy with strong user-focused intent.
Philosophy on Writing
Good content requires self-education on the "unfamiliar." It's a scary place but one must enter to grow their skills, so content marketing has been perfect.
Many copywriters and content creators are looking to gain your business. The most important thing to know about potential freelancers or in-house content marketers is their approach to learning. Anyone, well almost anyone, can meet a deadline, but not all of them will take the time to learn the ins and outs of your industry, audience, and product before providing you with content soup.
If you commit solely to producing content faster without consideration for quality, you'll eventually lose your core audience chasing vanity traffic. AI has made it easier to produce quality content faster, but even easier for marketers and business leaders to pump out trash, too.
Knowing when and where to use AI in your workflow makes the difference these days. Ultimately, quality content that speaks to your audience should come first. After that, you can enhance your work with SEO tactics to help that quality content be seen, leveraging niche communities and social media to further syndicate it; wherever your audience lives, you should go. That's all it takes.
Eventually, search engines will be able to find content based on purpose and value, so the best way to future-proof your copy is to start with GOOD CONTENT.
Fun Fact: Not related to content, but I love taking long hikes with my rescue greyhound, Jojo, when I'm not working!